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Land of silkworms: Tan Chau silk. Lanh My A silk
The traditional silk weaving village of Tan Chau town (An Giang province), established over a century ago, is famous for its Lanh My A silk products. Although it has experienced a period of decline, the village still resonates with the rhythmic clatter of weaving looms producing the renowned Lanh My A silk. Generations of descendants in the village continue the traditions of their ancestors to create these products. Read more...
Cốc Vũ và nghệ thuật chọn điều gì được phép thấm vào
Trong vải tự nhiên, Cốc Vũ cũng diễn ra theo những cách rất vật lý.Linen hút hơi ẩm rồi nhả dần vào không khí. Những nếp nhăn xuất hiện theo... Read more...
Thanh Minh
Table of contents 1. Xung đột thời đại: Thanh Minh là gì nếu không có mù sương trước đó? 2. Triết lý vật liệu 2.1 Linen giữ hơi đất.  2.2 Lụa Silk giữ ánh sáng.  2.3 Gai xanh Ramie giữ dáng đứng của gió.  3. Visual DNA system 3.1 NHIỄU 3.2 CHỆCH 3.3 DỪNG 3.4 LẶNG 4. MINH 4.1 ĐỦ 5. NỞ 6. Location logic 7. Master Visual 8. Storyboard 9. Tone of voice 10. Trang phục thuộc về đời sống 11. “Đạo Mặc”. 12. 10 NGUYÊN TẮC CỦA ĐẠO MẶC... Read more...
Ta Mang Sự Sống • Tái Sinh từ Đại Dương
"Ta Mang Sự Sống | We Carry Life" là dự án tái sinh upcycling từ thời trang bền vững Hity - nơi vỏ sò, vải thừa, phế phẩm ngành dệt... Read more...
Hity by the Sea - returns to The Westin Resort & Spa Cam Ranh
Start of Spring • Terra Sol
The spirit of Terra Sol is therefore not associated with vibrant, noisy flowers, but rather with the mnemonic colors of the sun-baked earth, which has accumulated enough heat and is... Read more...
The story of Ramie • from seed to outfit
From April to October 2024, the Science History Institute in Philadelphia, USA, presented a special outdoor exhibition titled "The Story of Ramie: From Seed to Finished Garment," showcasing detailed ink... Read more...
Bao Loc silk - the quintessence of nature in the Vietnamese highlands
Discover the heritage, advantages, applications, and care secrets to keep silk lustrous, luxurious, and beautiful over time. Read more...
Brocade and Time: Searching for the "red thread" in the traditional Tet dress.
In the past, Tet (Vietnamese New Year) didn't arrive with brightly colored shopping bags. Tet arrived with time. Tet gave its first signal when Grandma opened her worn wooden chest to touch the "sediments" of time; Tet opened the courtyard gate when Grandpa began pruning the leaves of the yellow apricot blossoms. For so many years, we've donned colorful clothes to celebrate Tet and the Spring Festival, yet we still linger on the question, "What is the red thread in our Tet attire, that makes us long to wear Grandma's... Read more...
"The Red Thread" & Structured Textile Materials Ấn Hoa • Legacy of Craft by Hity • A journey to recreate the heritage of traditional crafts
Each festive season, Hity doesn't simply launch a collection. We present to the fashion table sculptural "works of art" made from fabric: uniquely woven Cotton Viscose, infused with our Signature... Read more...
Yellow apricot blossoms • Southern sunshine and wind
The yellow apricot blossom is not exclusive to Vietnam; it grows throughout Southeast Asia. But transforming a wild plant into a cherished companion, a symbol of the passage of time,... Read more...
Tassels • The Dance of Unfinished Fabrics
Fringe is not born from haste... It is born from patience. It exists as part of a system of craftsmanship, passed down, repeated, and refined through generations of artisans. Read more...
Ramie • From the kitchen to fashion
As the global fashion industry faces increasing pressure to reduce its environmental impact while maintaining performance and aesthetics, alternative natural fibers are gaining renewed attention. Ramie (green linen) is quietly... Read more...
Happiness by the sea
Amidst the gentle sea breeze and soft sunshine of The Westin Resort & Spa Cam Ranh, Hity by the Sea emerges as a fashionable "oasis" for those who appreciate beauty... Read more...
Linen, the breath of the earth and sky.
A pristine silence amidst the clamor of sounds, where the beauty of nature and sustainability are woven together with the most rustic and exquisite fabric: original linen. LANH doesn't need... Read more...
The Legend of Red Coral
When worn correctly and at the right time, red coral is not only a precious piece of jewelry, but also a subtle form of astrological therapy, helping people unlock their... Read more...
The Muse
What if the ultimate function of fashion is not to cover, but to reveal? As the descending sun of a July evening casts a golden, almost reverent, glow over the shores of tropical land, this truth feels palpable. It's found not on a distant runway, but in the intimate revelation of a woman named Lina - a celebrated Travel Filmmaker & Photographer - reflecting on a Hity maxi dress: "Wearing art. Feeling like art. In my own muse era." Read more...
Muse
When a design is a statement in itself, the woman doesn't just clothe herself in art—she becomes art. This marks the beginning of the contemporary Muse era: an era of... Read more...
Hand Embroidery Therapy - When Modern Girls Temporarily Step Away from the Spotlight to Find a "Peaceful Place"
How long has it been since you truly dedicated time to something that's slow and truly meaningful? In the midst of a life of "surfing and tapping," there are moments when we need to pause and "thread the needle and thread." 🌿✨ That's the story of the recent "Embroidery Therapy" workshop, where Hity and @thewestincamranh together created a tranquil space where talented girls like Mai Ngo, Chloe Nguyen... temporarily stepped away from the spotlight to reconnect with themselves. Free from the pressures of the digital world, there's only the soothing... Read more...
Connecting Polka Dots: Reflections on the Immortal Symbol of Fashion
There is a pattern that possesses both classic beauty and a contemporary feel, like a sudden, joyful note, evoking timeless elegance. Its beauty lies not only in the simple circles, but in its ability to subtly blend antique sophistication with the free-spirited nature of the modern woman. Polka dots tell the story of a woman who knows how to transform classic heritage into her own modern style. And this is the story of that beauty. Dot. Decoding the most rebellious pattern in fashion. Before it was a pattern, it was... Read more...
Connecting the Dots: A Meditation on Fashion's Most Enduring Symbol
There's a certain kind of elegance that feels both timeless and utterly present—a style that complements the architectural splendor of a historic city street as much as it defines the... Read more...
Celebrating the Rich Heritage of Hand Embroidery in the Global Media Spotlight
Going beyond a typical hands-on experience, the 'Embroidery Therapy' workshop brought together the shared values ​​of Hity and The Westin, celebrating the quiet power of traditional craftsmanship. This unique event... Read more...
Bringing the heritage of hand embroidery to the hearts of the international press.
Transcending the boundaries of a mere experiential activity, this workshop symbolizes the shared passion between Hity and The Westin to celebrate the serene power of traditional craftsmanship. This mission stems... Read more...
Woven in Wanderlust
In a heartfelt revelation during the launch of the "Wanderlust Threads" collaboration between Hity, a leading sustainable fashion brand, and Lina Michy, the celebrated travel photographer and filmmaker, Lina shares... Read more...
Lina Michy and Hity embark on a journey of wandering through film.
In a moving reveal at the launch of the "Wanderlust Threads" collaborative collection between Hity – a leading sustainable fashion brand – and renowned travel photographer and filmmaker Lina Michy,... Read more...
Walking alongside heritage - embracing the Vietnamese spirit.
And when I put on the traditional Vietnamese Ao Dai, for me it's not just about style. Deeper down, it's a silent appreciation, a way for me to honor the... Read more...
A Stroll in Heritage - wearing the soul of Vietnam
Wearing a traditional Ao Dai wasn't just about style - it was a quiet tribute. A way to honor the beauty of Vietnamese heritage not just with my eyes, but... Read more...
Hity and Lina Michy unveil 'Wanderlust Threads' – a sustainable fashion collaboration for the today's traveler.
With 'Thong Dong | Wanderlust Threads', Hity and Lina aspire to connect with kindred spirits, united by the belief that clothing is not merely for beauty but also a bridge... Read more...
Hity and Lina Michy launch 'Thong Dong' - inspiring sustainable travel fashion.
'Thong Dong | Wanderlust Threads' instantly brings a fresh perspective to the travel style of adventure enthusiasts. 'Thong Dong' invites you to embark on a journey of exploration around the... Read more...
Leisurely Steps
"Amidst the hustle and bustle of life, the dream of leisurely steps on every mile is now closer than ever. With Hity and its 'Thong Dong' leather sandal collection, let... Read more...
Shopping for clothes in Nha Trang
"Are you looking for a place to shop for clothes in Nha Trang? The market is really cheap, but the quality is also "cheap". I bought it and wore it... Read more...
Ocean Colors in Sustainable Fashion Hity
The color scheme created by Hity not only recreates the mystery and majesty of the ocean, the warmth of the golden sand and blue sunshine, but also emphasizes our commitment... Read more...
Life of the Yarn. Part 2
Weavers weave together the woven threads and, through the act of increasing their expertise, create a durable fabric — which is exactly how the global distributed network of computers creates the Bitcoin Blockchain. David Orban, “Weaving” is a better metaphor for Bitcoin than “mining,” 2014. V Read more...
Quartz
Life of the Yarn. Part 1
The world's shape-weaving yarn | Hity Sustainable Fashion. Where the quintessence of original design, hand-sewing and embroidery, fine tailoring and eco-friendly materials, sustainable production processes, weave elegant and sophisticated personalized... Read more...
Asian Gold
Yellow in Asian clothing | Hity Sustainable Fashion. Where the quintessence of original design, hand-sewing and embroidery, fine tailoring and eco-friendly materials, sustainable production processes, weave elegant and sophisticated personalized... Read more...
Asian Blessings: Tailored Clothing - The Connection Between Culture & Individuality
The history and significance of tailoring in East Asian culture. Where the essence of original design, hand-sewing and embroidery, fine tailoring and eco-friendly materials, sustainable production processes, weave elegant and... Read more...
Asian Blessings: Contemporary Tradition and Application
In the endless flow of modern fashion, the harmonious combination of tradition and innovation has become a difficult problem for many designers. Hity's designs, with the philosophy of "Fashion for Life," have shown an inspiring direction when bringing traditional Asian elements into contemporary designs. Read more...
Asian Blessings: Starting the New Year
Asian Blessings Red Tet Outfits | Hity Sustainable Fashion. Where the quintessence of original design, hand-sewing and embroidery, fine-tuned tailoring sublimates with environmentally friendly materials and sustainable manufacturing processes, weaving... Read more...
City
Pho Thi – Symphony of fashion and culture | Hity Sustainable Fashion. Where the quintessence of original design art, hand-sewing embroidery, sublimated tailoring with environmentally friendly materials, sustainable production processes,... Read more...
Do you like hand embroidery?
Do you love the art of hand embroidery? | Hity Sustainable Fashion. Where the essence of original design, hand embroidery, fine tailoring sublimates with environmentally friendly materials, sustainable production processes,... Read more...
Upcycle: Shell buttons
Upcycle Recycling marine resources | Hity Sustainable Fashion. Where the quintessence of original design, hand-sewing and embroidery, fine tailoring and eco-friendly materials, sustainable production processes, weave elegant and sophisticated personalized... Read more...
Nam Cao linen, the quintessence of Vietnamese crafts
Nam Cao Linen | Hity Sustainable Fashion. Where the quintessence of original design art, hand-sewing embroidery, sublimated tailoring with environmentally friendly materials, sustainable production processes, weave elegant and sophisticated personalized... Read more...
Nam Cao Silk
Nam Cao Silk | Hity Sustainable Fashion. Where the quintessence of original design art, hand-sewing embroidery, sublimated tailoring with environmentally friendly materials, sustainable production processes, weave elegant and sophisticated personalized... Read more...
Love of Ao Dai from the Land of the Rising Sun
Love for Ao Dai from the Land of the Rising Sun | Hity Sustainable Fashion. Where the quintessence of original design art, hand-sewing and embroidery, sublimated tailoring, eco-friendly materials, and... Read more...
Viscose Silk
Vietnamese silk for Ao Dai | Hity Sustainable Fashion. Where the quintessence of original design, hand-sewing and embroidery, fine-tuned tailoring, eco-friendly materials, and sustainable production processes combine to create elegant... Read more...
Wild Sunflower Blend
Yellow Wild Sunflowers | Hity Sustainable Fashion. Where the quintessence of original design, hand-sewing and embroidery, fine tailoring and eco-friendly materials, sustainable production processes, weave elegant and sophisticated personalized fashion... Read more...
Legend of the God Eye
Legendary Jewelry God's Eye | Hity Sustainable Fashion. Where the quintessence of original design, hand-sewing and embroidery, sublimated tailoring, eco-friendly materials, and sustainable manufacturing processes weave elegant and sophisticated personalized... Read more...
Frost Festival
Tiết Sương Giáng | Hity Sustainable Fashion. Where the quintessence of original design, hand-sewing and embroidery, fine tailoring sublimates with environmentally friendly materials and sustainable production processes, weaving elegant and... Read more...
Types of Vietnamese silk
Vietnamese Silk Types | Hity Sustainable Fashion. Where the quintessence of original design, hand-sewing and embroidery, fine tailoring and eco-friendly materials, sustainable production processes, weave elegant and sophisticated personalized fashion... Read more...